< FREE SHIPPING on Orders Over Rs. 249! >

Marketing For Beginners: The key concepts

 By Bittu Kumar

Rs. 213 Rs. 250
Binding

ISBN : 9789381588574

Year of Publication : 2012

Edition : Latest Revised

No. of Pages : 136

Weight : 204 g

Language : English

Condition : New

Free shipping on orders over Rs. 249

We offer free shipping on orders above Rs. 249 in India. For orders below this threshold, a nominal shipping fee may apply, which will be clearly indicated during the checkout process.

How long will it take to receive my order?

The delivery time varies depending on your location. Generally, orders are processed and shipped within 1-3 business days. Once shipped, you can track and expect your order to arrive within 3-7 business days (the duration may vary depending on your location). For more information, please refer to our shipping policy.

Chat with a Real Person

WhatsApp chat is dedicated to assisting with after-sales queries regarding delivery, returns, and payments. Click below to initiate chat with us on WhatsApp:
[Bookstaa WhatsApp Chat].


For all other inquiries, please visit our customer support page or email us at support@bookstaa.com.

Only Brand New Books Here! Shop our vast collection of books and let your imagination soar.

Description

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself, said Peter F. Drucker (1909 – 2005), a famous American writer and management consultant.
The book, Marketing for Beginners gives an exhaustive explanation about the key concept of marketing, its strategies, and defines the important terminologies, such as Brand Selection, Distribution Channels, Vendor Selection, Pricing, Sales Process, Customer Relationship Management (CRM), etc. in a very simple and lucid language which can be easily understood by the readers, particularly the students of MBA and Marketing.
It’s different and exclusive from other Marketing or Management books as it not only gives the detailed description of the various components of Marketing, but also cites examples to explain each of them, making it crystal clear to the readers.
The main purpose of this book is to arouse the interests of the students educate and make them aware of what Marketing is all about. It also aims to find solutions to all the queries that arise in their young minds relating to this vast and complex subject.
So readers grab this precise yet unique book on Marketing if you are a beginner and want to learn the tricks of the trade to prosper or you are a student aspiring to build a bright future in this field.
#v&spublishers

  • Secure payments

  • Easy returns

  • Chat facility

  • New Products

  • Worldwide shipping